advertisingOct 16, 2026
A Listing Isn’t Marketed Just Because It’s on the MLS
The agents getting the most from every listing treat launch day like a campaign—not a checkbox.
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FeaturedOctober 26, 2026
Homebuilders Are Cutting Prices at the Highest Rate Since 2020
New-home builders are getting more aggressive with discounts and incentives—and existing-home sellers may have to compete with them.
Live market data
Week of Oct 22, 2026
30-yr fixed rate
7.32%
Down 0.08 pts vs. last week
Oct 22, 2026
15-yr fixed rate
6.68%
Down 0.03 pts vs. last week
Oct 22, 2026
Median new-home price
$410,700
Down 1.3% vs. a year ago
Q2 2026
Rent growth, year over year
2.8%
Up 0.03 pts vs. last month
September 2026
Sources: Freddie Mac Primary Mortgage Market Survey®; U.S. Census Bureau and HUD; U.S. Bureau of Labor Statistics. Retrieved from FRED, Federal Reserve Bank of St. Louis.
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real estateOct 14, 2026
The “Silver Tsunami” Could Reshape the Housing Market
Millions of older homeowners are sitting on enormous amounts of housing inventory. What happens when those homes finally hit the market?
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real estateOct 12, 2026
The Mortgage Lock-In Effect Is Back
Why high rates may keep homeowners from selling.
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real estateOct 10, 2026
Nearly 1 in 5 Sellers Are Cutting Prices. Buyers Still Aren’t Biting.
More sellers are adjusting expectations, but higher borrowing costs are keeping many buyers cautious.
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real estateOct 8, 2026
7.5% Mortgage Rates Are Back. Here’s What Happens Next.
Higher borrowing costs are reshaping buyer demand, seller expectations, and affordability all over again.
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artificial intelligenceAug 26, 2026
How AI Data Centers Are Reshaping Real Estate
The AI boom is creating enormous demand for land, electricity, and infrastructure—and some real estate markets are beginning to feel the effects.
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technologyAug 23, 2026
Your Pipeline Might Be Lying to You
If your sales forecast depends on stale notes, forgotten follow-ups, and deals nobody has updated in weeks, you may be planning your business around revenue that does not exist.
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technologyAug 19, 2026
Your CRM Should Be Making You Money
Most real estate agents do not have a lead problem. They have a follow-up problem.
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